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: A major study by the Geena Davis Institute on Gender in Media found that only 1 in 4 films features a female character over 50 who is essential to the plot and free from ageist stereotypes.

The entertainment industry is finally, if slowly, learning that the stories of mature women are not niche interest pieces. They are the stories of . As the audience ages and demands to see its own reflection on screen, the future of cinema will be richer, more diverse, and more honest when it fully embraces the talent and truth of its mature actresses. The key is to ensure that the current golden age for these performers becomes not an exception, but the enduring standard. annabelle rogers kelly payne milfs take son better

We also need more stories about middle-aged women who aren't "extraordinary." We need the comedy about the divorcee in the suburbs. The drama about the empty nester. The horror film about menopause. The thriller about the retired spy who is slowed by arthritis but sharpened by wisdom. : A major study by the Geena Davis